Claudia is a senior technology expert in different industries such as transportation, mass consumption, and retail. She has 25 years of experience in leadership roles in international consulting firms in Argentina, Chile, Venezuela, and Colombia. 

She is known for her strategic vision, negotiation skills, multidisciplinary team leadership, and results orientation. Within her experience, she has served as a mentor and advisor in technology and digital transformation. 

Claudia is a diversity, inclusion, and gender equality sponsor in organizations.

Her arrival at Joyco in March 2023 is focused on strengthening the culture of innovation and digital transformation at the company and expanding the brand in new sectors.